Transaction Overview
- Represented Hugo Enterprises on its sale of High Plains Bison to Rangeland Bison.
- High Plains Bison is a leading provider of branded-bison products for grocery retail, the USDA, foodservice providers, and restaurants.
- Additionally, its affiliated companies owned multiple bison herds and ranch operations that were included in the transaction.
- Rangeland Bison is a provider of branded, high-quality bison and elk protein products to high end foodservice and retail markets worldwide.
- High Plains brings complementary product lines, additional bison supply, and tenured, national customer relationships in the grocery retail segment and is an opportunity to continue its geographic expansion plan across North American markets.
Drivers of Interest
- One of the largest bison protein brands in the United States.
- Broad and versatile offering of premium quality and certified bison products.
- Strong appeal to a wide variety of consumers and aligns with consumer preferences favoring authentic, lean, and healthier protein alternatives.
- Serves a diverse customer base of national, blue-chip retailers, foodservice distributors, and restaurants.
- Private label capabilities for some of the largest retailers.
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