Consumer, Food & Retail

Asset Marketing Services, Inc.

Leading multichannel direct marketer of high-value, collectible coins and proprietary branded jewelry, watches and other products.

Transaction Overview

  • Represented Asset Marketing Services, Inc. in its sale to Stone Arch Capital, LLC.
  • Asset Marketing Services, Inc. is a leading multichannel direct marketer of high-value, collectible coins and proprietary branded jewelry, watches, and other products. The company sources and markets silver, gold, and platinum coins, including rare and historical, as well as new releases from government authorities, distributors, and wholesale dealers for financial newsletter subscribers.

Key Observations

  • The collectible coin industry is highly fragmented. Asset Marketing Services, an established leader in high-value, collectible coins, is the premier platform by which to acquire competitors in the industry.
  • Asset Marketing Services built a significant base of customers with a strong repeat purchase profile. Buyers saw a great deal of value in this established customer base and the recurring revenue that it generated.
Hennepin Partners LLC